In my opinion, Facebook-commerce (F-commerce) expectations seem to be out of sync with most brands and the market’s capabilities. The problem, in fact, is in the evolution of communication within the ...

Facebook has been taking a lot of heat lately. There was the highly anticipated, then botched, IPO. Its first earnings report, while solid, failed to impress investors. Plus many are wondering in ...

Early adopters of Facebook commerce, or F-commerce, are dropping it like flies — but so what? Department stores such as Nordstrom and J.C. Penney recently shuttered F-commerce storefronts and ceased ...

Many retailers are pondering whether Facebook commerce (F-commerce) will experience an inevitable demise. Several larger retailers, including Game Stop, J. C. Penney and Nordstrom, already have closed ...

As Facebook commerce slowly gains traction in the retail industry, merchants including Aeropostale and JCPenney are integrating storefronts into their brands’ Facebook pages. Chaparral Motorsports ...

The social media landscape is ever-evolving, and we've seen some remarkable changes over the last year or so. Perhaps the most significant has been the growth of social commerce—the selling of ...